Tuesday, March 10, 2020

International Hotel Brand Management Strategies

International Hotel Brand Management Strategies Introduction Today, hotels are focusing on consistency and quality while offering the right price to the guests. This means that guest satisfaction and branding are the right tools to use since the products and services offered are unseen. Branding is used to promote quality by offering guests information that they require while enticing them to use the products and services.Advertising We will write a custom essay sample on International Hotel Brand Management Strategies specifically for you for only $16.05 $11/page Learn More It can be a valuable strategy for gaining a competitive advantage over the rest of the competitors. Hotels can maximize this strategy by offering a variety of brands for the same product while targeting different markets. The brand value is determined by the level of awareness that customers have concerning a certain brand. This means that the quality of the products and services offered by a hotel is determined by the customerâ€℠¢s perception and the satisfaction obtained from the information provided. In hospitality, when customers are satisfied, they purchase more, become less price conscious, and attract more customers by informing their close friends. When this happens, a hotel gains a lot of customers and the revenue increases (O’Neill, 2004). This article will discuss on the various ways through which a hotel can gain a competitive advantage through branding. It will also provide insights for managers to apply in branding and customer satisfaction. Hotel Brand Management in Relation Customer Satisfaction The hotel industry has focused its attention on customer satisfaction, and this has been used to measure the operational success. It has also been used to measure whether the branding strategies used are effective in increasing productivity. Therefore, branding affects customer satisfaction directly and is used to increase the market share. When assessed from a corporate strategy’s point of view, brands that are well managed reflect an increase in market share. However, the results from service quality research indicate mixed results. This means that service quality can only be achieved when guests have an opportunity to experience a hotel’s service while branding is open to a wider market. It reaches potential customers whose perception can only be obtained from the information that they get (Yap, 2006).Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This prompts hotel managers to concentrate on market awareness and build their brands. This is because customers are attracted by what they are told and not the experience. Some of the most established brands, which are well known in the market, always receive positive feedback from the guests. This is because customers already have a mindset that the products and services offered are excellent. Thus, a hote l can create customer confidence by focusing on extensive marketing to provide awareness in various markets. Newly established hotels have opted to franchise so as to market their products and services using the well known brands in the market. Managers should focus on protecting their brands because this is what defines the quality of the products and services offered (Mattila ONeill, 2010). A high market share illustrates enhanced quality. This serves to escalate demand in the future. This explains why the market leaders use market share as the selling point to attract customers. They use messages such as â€Å"we are the leading hotel chain in the world†. Customers perceive such a message to mean that all the other people go to that chain of hotel, and they have to go for the best by consuming its products and services. Perceived quality is linked to market share and the two concepts work together in increasing revenue. This implies that when guests visit the hotel for th e first time, and they are satisfied, the occupancy rates will go high in the next visit. This is because such customers influence others. The guests attracted by others through the word of mouth are more than those who are influenced by the services offered. Therefore, product awareness is a strategy that gives a hotel competitive advantage and should be applied in any opportunity that the management gets (Krishnan, 1996). For instance, when guests visit the hotel, they should be satisfied by delivering what is promised to encourage them to come back with others. Advertising is also a tool that can be used to create product knowledge. However, this should be diversified to ensure that every targeted market is presented with adverts that best fit them. This will impress the customers especially travelers who love a certain product. Accessing their most preferred product in a foreign country serves to attract customers, and make them remain loyal to a certain brand of hotel.Advertisi ng We will write a custom essay sample on International Hotel Brand Management Strategies specifically for you for only $16.05 $11/page Learn More Franchise in brand development Competitive advantage is also gained through branding by managing franchisees. Some hotels believe that their customers are not the guests who reside in their hotels but the franchisee. These are the primary customers who are monitored and managed to ensure that they do not taint the image of that brand. They work at ensuring that the franchisees meet and exceed the customer expectations. This is because customers come into the hotel with a perception about the products and services they are likely to get. This is based on the experience gained in a different hotel or the same hotel chain. Management ensures that standards used while serving customers are maintained and uniform in all the franchisees. This is meant to help maintain the customer perception. When guests experience qua lity services while at different destinations, their loyalty to a given brand is maintained. Also, they are likely to influence others to use the same brands. Thus, a happy customer comes with others and doubles the service provider’s revenues (O’Neill, 2004). Experienced hotel customers have confirmed the issue of market share and branding through a research that was carried out on frequent guests. Frequent quests always influence relatives, friends, and colleagues to visit their brands and experience the same products and services. This creates a chain that involves a wide network of individuals who get to know of the hotel brand through reference (Fung, 2010). Building Customer loyalty For a hotel to differentiate itself from the competitors, it has to grow its brand and make known of its outstanding services to the markets that it serves. This can only be achieved by conserving the market base that the hotel already has while seeking to expand into other markets (P attni, 2006). This ensures that, while the hotel diversifies to create new markets, the existing customers also serve to create awareness. The hotel is expected to offer more than what the customer expects every time they visit the establishment to maintain the existing markets. This will always encourage the customer to share the new discoveries with others. Unlike a situation where a customer gets a similar experience to the last one, the customer is encouraged to visit and discover the new addition in the former experience. This is what makes frequent customers cease factoring the price aspect but concentrate on the hospitality experience that is likely to be offered next time.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The customers should be alerted on the new developments that they should expect to ensure that they are excited to revisit the hotel in the future. The issue of branding promotes this aspect because customers will feel like the hotel is providing all information that they yearn to learn about the hotel. Keeping the customer informed creates a brand loyalty and serves to increase the market share (Petzer, Steyn Mostert, 2008). There is an intense competition from international hotels that are offering low priced products and services to attract consumers. Therefore, there is a need to gain a competitive advantage that will make customers overlook the low prices and go for the perceived quality. When consumers pay higher prices from companies with an established brand name, they buy the positions of the minds of potential customers. Potential customers will be attracted by the preference shown by others and not the prices offered. They perceive the willingness to pay higher services as the quality attached to a given hotel brand (Keller, 1998). Therefore, awareness creates a reputation that is maintained by maintaining a favorable image and good guest relations. Building a brand is a gradual process that requires accuracy because a slight setback may bring the whole organization down. What the customers perceive as the best aspect of any given brand is what the management should focus on while improving to maintain and attract more guests. This can only be achieved by ensuring that consumers remember the brand they used last. A well known brand can remain in a customer’s memory for a long time as compared to a less common one. Awareness serves as a reminder to the customer that a brand exists. Also, this may attract them to discover the changes that may have occurred over time. Thus, customers should be aware of the expected changes for them to develop a perceived value through brand development (Kapferer, 2012). Business to Business Branding Business to business branding is a growing concept that helps in creating long lasting business relations. Given the nature of the hotel business, at times the hotel may be full; and this requires excess bookings to be transferred to another hotel that is likely to offer similar services (Jones, 2001). This is an extremely crucial area that managers can use to sell their products. The choice of the hotel with which to share business must be made exceptionally carefully. A frequent customer may have a perceived value that is purely based on the brand knowledge, and not the services offered. If such a customer is referred to another hotel, the customer assumes that the other hotel is at the same level as the preferred brand. If the guest does not experience the same service as expected, then the perceived values decrease based on the assumption that the two establishments are at par. Therefore, when demand is excess, the choice of a brand that is recommended to customers should be made carefully to ensure that the other hotel maintains the perceived value or even improves it. Subcontracting is a sensitive aspect that determines how the customer evaluates a brand. A poor service from a subcontractor may taint the hotel’s image and change the perceived value (Glynn Woodside, 2009; Sigala Jones, 2001). Brand Expression Brand expression is linked to the business strategies in use. Brand managers usually overlook the influences on the brand as it gets its way to the consumers. It is necessary to have a clear understanding of the brand so as to determine the responses that it may receive from the market. Managers should view all the elements of expressing the brand and determine the one to use and emphasize while manifesting the brand to the consumers (Cai Hobson, 2004). For instance, factors that influence the demand of a brand include a service such as the quality of the accommodation or even the food offered. For a manager to choose the brands’ selling point, there is a need to analyze the business strategies. This will ensure that the selling point delivers what the company promises to the consumers. Brand manifestations do not comprise merely of the advertising. However, this includes the experience that consumers get while using the brand (Mattila, 2004). Therefore, before providing any enticing information to consumers, the hotel must be the position to meet and even exceed the consumer expectations. Delivering a promise puts a hotel ahead of the competitors satisfies customers and translates to more business in the future (Gelder, 2005). Conclusion Branding has become a marketing strategy that hotels use to increase their market share and remain a head of their competitors. Using the brand as a competitive advantage is influenced by the level of customer satisfaction and the perceived value created. Therefore, the task is to ensure that the information provided to consumers is enticing to customers. Also, the information should mat ch the experience that customers get when they purchase products and services. Business to business strategy also helps in building the perceived value. Therefore, subcontracting must be made exceedingly carefully. Another issue is delivering what is promised to the customer. This promotes the chances of the customer coming back with others. If the first experience is unpleasant, the probability of coming back is low. Thus, quality is essential in the gradual development of market share. Brand expression and accurate product delivery are excellent strategies for obtaining and maintaining a competitive advantage over the rest of the competitors. References Cai, L.A. Hobson, J.S.P. (2004). Making hotel brands work in a competitive environment. Journal of Vacation Marketing, 10(3): 197-208. Fung, K.K. (2010). When experience matters: building and measuring hotel brand equity: The customers perspective. International Journal of Contemporary Hospitality Management, 22(5): 589-608. Gelde r, S.V. (2005). Global brand strategy: Unlocking brand potential across countries, cultures markets. London [u.a.]: Kogan Page. Glynn, M.S. Woodside, A.G. (2009). Business-to-business brand management: Theory, research and executive case study exercises. Bingley [u.a.: Emerald. Jones, P. (2001). Strategic implementation and IT: gaining competitive advantage from the hotel reservations process. International Journal of Contemporary Hospitality Management, 13(7): 364-371. Kapferer, J.-N. (2012). The new strategic brand management: Advanced insights and strategic thinking. London: Kogan Page. Keller, K.L. (1998). Strategic brand management: Building, measuring and managing brand equity. Upper Saddle River, N.J: Prentice Hall. Krishnan, H.S. (1996). Characteristics of Memory Associations: A Consumer Based Brand Equity Perspective. International Journal of Research in Marketing, 13: 389-405. Mattila, A.S. (2004). Hotel Branding Strategy: Its Relationship To Guest Satisfaction And Room Revenue. Journal of Hospitality Tourism Research, 20(10): 1-10. Mattila, A.S. ONeill, J.W. (2010). Hotel Brand Strategy. Cornell Hospitality Quarterly, 51(1): 27-34. Pattni, D.J. (2006). Strategic Sourcing for a Competitive Advantage in the Hotel Industry. Retrieved from: https://digitalscholarship.unlv.edu/cgi/viewcontent.cgi?referer=httpsredir=1article=1630context=thesesdissertations Petzer, D.J. Steyn, T.F. Mostert, P.G. (2008). Competitive marketing strategies of selected hotels: an exploratory study. Southern African Business Review. 12(2): 1-22. Sigala, M. Jones, P. (2001). Strategic Implementation and IT: Gaining Competitive Advantage from the Hotel Reservations Process. International Journal of Contemporary Hospitality Management. 17 (3): 364-371. Yap, T.S.C. (2006). Corporate Branding: Its Role in Sustainable Competitive  advantage. Web.

Sunday, February 23, 2020

Recruitment and Selection Process in Elite Careers Dissertation

Recruitment and Selection Process in Elite Careers - Dissertation Example Recruitment and selection is a key management process which involves in the formation as well as transformation of organizational resources into elements that can enhance the performance of the organization. The aim is to produce a good pool of applicants and select the best out of these to fit the job. Employers are in need of responsible and reliable employees who are capable of solving problems and possess social skills and attitudes to work together as a team. In that direction, optimal recruitment process is the key. In that direction, Elite Careers is carrying out a recruitment and selection process, in which prospective candidates apply through various modes. In a survey done on the staffs of Elite Careers as well as prospective candidates, a lot of perspectives emerged regarding the various facets of the recruitment and selection process. That is, the current practices of providing adequate information and support to the candidates received thumbs up from both the staffs and the candidates. When it comes to publishing of the job vacancies, the staffs and the candidates favored the mode of internet and social network websites. In addition, they favored the same mode even while applying for the jobs. So, this paper will provides a discussion of the key recruitment and selection processes inside Elite Careers, focusing on its current process and practices, then how it takes care of the prospective candidates, importantly how internet options makes an impact, finally ending with suggestions for some improvements. Recruitment and Selection process in Elite Careers Project Aim and Objectives Recruitment and selection is a wholesome process, which constitutes the identification and the attraction of the potential candidates, who may come from within and outside any organization, for evaluation for future employment. As Schein (2004, p.261) said, â€Å"... best way to build an organization was to hire very smart, articulate, tough, independent people and then give them lots of responsibility and autonomy†. Thus, an effective recruitment and selection process can provide the organizations a constant supply of effective employees, and this is where recruitment organizations or agencies like Elite Careers come into the picture. Elite Careers by conducting as well as facilitating the recruitment and selection processes, provides skilled and equipped employees to various organizations. The processes they use to ‘corner’ in the on the apt employees is the subject of this project and so the main aims and objectives of this project are- To analyse the recruitment and selection process adopted by the Elite Careers. To understand what the expectations of the candidates when they register with Elite Careers. To analyse the use of internet such as websites, direct mails, social net works and newspapers, radio advertisement, outdoors and text messages in the recruitment and selection actions of elite careers. To suggest an improvem ents in the selection of upper level positions through training and development process. Project plan and approach In order to study the effectiveness of the existing system of Recruitment & Selection Practices at Elite Careers, number of steps has to be taken as part of the project plan. The project involves a series of steps starting from Literature review, exploratory interviews, data collection and finally the evaluation of the data. The literature review involves collecting data from secondary sources and that includes books, journal articles and websites, using which an overview of the recruitment and selection process will be done. In addition, information about the process in Elite

Friday, February 7, 2020

Foreign Investment in Farmland Essay Example | Topics and Well Written Essays - 1250 words

Foreign Investment in Farmland - Essay Example The interrelated problems of over-industrialization, decades of poor land use policies, a rising population, scarcity of resources like water, and the skyrocketing prices of food have made governments in the developed parts of the world realise that they cannot feed their peoples with oil and asphalt, and therefore should seek out alternatives. Experts agree that something big is taking place and that there are risks involved to small-holder farmers. These fears revolved mainly but not exclusively around the themes of food insecurity and peasant dispossession. The disagreement is how to read the issue and what solutions are necessary in order to address the dangers. For organizations such as the World Bank, these are birth pains of a new but promising phenomenon, and whatever risks are taking place can be solved by corporate responsibility and efficient governance of land. This means making sure that there is no corruption, that small-holder farmers get to see the contracts to lease their land, that farmers are given titles so that they can transact freely and equally. The World Bank’s opinion on this matter is laid down in its recent publication, Rising Global Interest in Farmland: Can It Yield Sustainable and Equitable Benefits by the World Bank (2010). For another group of experts, however, the phenomenon is something that must be resisted and that it indicates a new form of colonialism. They think that because the corporation wanting to take lands from the developing world are only after profit, it will result in farmers being displaced and dispossessed, and no more lands in the developing world to produce food. The World Bank report, dotted with case studies demonstrating the difficulties of rural peoples as a result of the rising phenomenon of transnational corporations and rich countries taking over their lands, states that the risks attaching to land grabbing actually â€Å"correspond to equally large opportunities† (page xxi) as long as a ccess to technology, capital markets, infrastructure and information are granted. It contends that foreign investments have the potential to make positive contributions to rural livelihood and can support small-holder farmers.. It is supported by experts such as Liversage, who contends that â€Å"mutually beneficial partnerships between small-holder farmers and private sector investors† (2010: 2) give benefits to both. On the other hand, critics of land grabbing have also stated their case. We turn to an article entitled From Threat to Opportunity: Problems with the Idea of a â€Å"Code of Conduct† for Land Grabbing by Saturnino Borras and Jennifer Franco (2010: 1). Borras and Franco argue that global land grabbing is a threat in and of itself, and the institutionalization of corporate responsibility mechanisms only serves to legitimize existing capitalist interests at the expense of the rural poor in the global south. They make the call for a human rights-framed, cate gorically pro-poor land policy framework that questions current production and consumption patterns. This is similar to the Accumulation by Dispossession that David Harvey (2006: 112) speaks of – â€Å"the perpetual search for natural resources of high quality that can be pillaged for surplus and surplus value production has therefore been a key aspct to the historical geography of capitalism.†

Wednesday, January 29, 2020

Cooking Green Beans with Salt Essay Example for Free

Cooking Green Beans with Salt Essay Introduction An experiment was conducted where two sets of green beans where cooked. One set had salt and the other one didn’t. One person who did not know which set of green beans had salt and which one didn’t got to taste and judge both of the sets on taste, texture and color. Chef Heston Blumenthal once asked ‘Why do cooks add salt (sodium chloride) when cooking vegetables, for example green beans? ’ Other chefs answered with these possible answers: * | * It keeps the beans green| * | * It raises the boiling point of water so the beans cook faster| * | * It prevents the beans going soggy|. * | * It improves the flavor. However, a scientist also replied saying these statements were untrue because: * | * Only the acidity and calcium content of the water affect the color of the beans| * | * Adding salt increases the boiling point of water but by such a small amount that it will make no difference to cooking times| * | * Vegetables will go soggy if cooked for too long whether salt is added or not| * | * Little salt is actually absorbed onto the surface of a bean during cooking – typically 1/10 000 g of salt per bean which is too little to be tasted by most people. The aim to this experiment was to prove or disprove these points. Materials:Listed below are the materials used for this experiment: * One bag of green beans containing about 250g * Two pans * Two bowls * One stopwatch * One strainer * A cutting board * A knife * A thermometer * SaltProcedure:First, the bag of green beans were washed and cut up. Then, they were evenly divided into two bowls; bowl A and bowl B. Bowl A had no salt in it and was then put into a pan and observed. The time it took to reach its boiling point and the temperature at boiling point were then noted. After that, the beans were places into a strainer and dried. This was also done with bowl B, except salt was added. DataAfter conducting the experiment, this is the data that was obtained:| | | | | With salt| Without salt| Taste| Tasteful| Dull, boring| Texture| Soft| Crunchy| Flavor| -| -|. As you can see, the only thing that didn’t change about the beans with salt was the flavor, which stayed the same for both experiments. Conclusion: Clearly, after this experiment, we proved the chefs right. Both the texture and taste where better with the salty beans. Some of the limitations where that we only tried this experiment once, therefore it is not 100% correct. We could have also had more people testing it, instead of just one person because there are some factors that could influence the opinion.

Tuesday, January 21, 2020

Work and Revolution in France Essay -- History, French Labor Movement

William H. Sewell, Jr.’s Work and Revolution in France: The Language of Labor from the Old Regime to 1848 (1980) is a qualitative analysis of the French labor movement, sweeping three radical revolutionary eras: 1790’s, 1830’s, and 1850’s. Sewell’s strategy encompasses â€Å"aggregating and analyzing† (1980: 5) events that would generally be considered the banal factional struggles and encounters of individual French workers. He amasses these facts into a macro-history of the workers’ plight to class-consciousness from the ancien regime to the repressive post-revolutionary era of 1850’s. Sewell frames his historical analysis within the context of the way the workers’ movement utilized the evolving rhetoric to advocate their pro-rights agenda. He performs a stringent investigation on the progression and determination of the use of specific terminology, focusing his lens on how concepts of culture (i.e., ideas, beliefs, and behaviors) aid in shifts of existing structures. Sewell’s theoretical perspective is admittedly self-constructed. He â€Å"borrowed shamelessly from such sources as ‘the new history,’ intellectual history, cultural anthropology, and certain new strains of Marxism† (1980: 5). I find borrowing from cultural anthropology to be the most influential of these theoretical viewpoints, and Sewell highlights the importance of ethnographic field methods in his work. However, he is quick to acknowledge that, from a historical perspective, conventional ethnography, as we understand it, is not suffice in this context. While traditional ethnography tends to focus on non-Western, â€Å"relatively small-scale and homogeneous societies† (Sewell 1980: 12), Sewell’s initiative is to â€Å"analyze the complex society that was rent by all sorts of co... ...mes widening his scope could strengthen his argument further. He does this in the conclusion of chapter 11 to display how and why the movement was at times, and ultimately, unsuccessful. Additionally, as he suggests the reasons why the bourgeois never really accepted and the peasantry never felt validated by the movement, he could strengthen his argument by further displaying other elements of cultural value outside of language, i.e. symbolic gestures used by the movement. In addition to symbols, I also feel that Sewell could have provided more definition surrounding the artisan â€Å"culture† (Hanagan 1981). Given the magnitude of the numerous trades, and the variety of societies, clubs, associations within each: where and what are the cultural margins between the different trade corporations? Is there one united culture, or a multitude within the varying factions?

Sunday, January 12, 2020

Boys Without Girlfriends

Boys without girl friends in NSU Introduction: As a coeducation institution boys and girls study together in North South University, they come in contact with many strangers on the sidewalks, steps, classrooms, and library. At first these individuals constituted a confusing blur of people they didn’t know. In a relatively short period, however, as they walked down on the campus or sat in the classrooms, some faces began to stand out simply because they passed by or sat beside a few individuals more than once. These casual and unplanned contacts soon led to mutual recognition.Those boys and girls may not have known who these individuals were, but they came to recognize their faces. As a result both of them were more likely to say â€Å"Hi† the next time they saw one another and perhaps exchanged a word or two about random topics such as the upcoming exam, or some event on campus. Thus they become familiar to each other and this familiarity leads to liking. This happens w hen there is too much exposure between boys and girls and they become friends each other. As a result, repeated exposure ordinarily results in increasingly positive feelings and friendly relations. They become friends and come closer to each other.It helps them to find the right person they are looking for, and they expect more company from their likeable persons to know each other very well. Most of the students are aged between 20 and 25, as young people they normally have more attraction towards the opposite sex, they may fall in love with their male or female classmates. Young boys have this kind of feelings or attraction to girls. When any young boy finds the qualities in a young girl that he is looking for, he may fall in love with that girl. The young male students of NSU have this kind of feelings and they may look for the right girl in NSU.But all boys may not have female friends in NSU for several reasons and the research paper will be focused on mainly the condition of th ose boys without female friends and how they handle the situation. [pic] The boys without girlfriends in NSU Most of the boys are without girl friends in NSU, there may be some reasons behind it. At present love is a great issue in any young person’s life; every boy wants to have a girl friend to get company. It is also a psychological need of any young boy, they need love, and affection, and caring and mental support from someone special and it is usually his female friend.When any boy doesn’t have girl friend, he may feel the need of company and the lacking of his psychological needs. It may be a typical condition for those boys who seriously want the mental support and love from a girl whom they are looking for. The other boys don’t have this kind of problem if they find themselves perfect without girl friends. The possible reasons for having no girl friends, the condition without girl friends and feelings of those boys are mainly discussed on the basis of qu estionnaire For the research I did my survey on 50 boys who did not have any girlfriend in NSU.I prepared the research paper analyzing their replies and showed the answers through graphs. [pic] The reasons for not having girlfriend The first question was to identify the reason why the boys don’t have girl friend. Boys may have different reasons for having no girlfriend; the reasons may be financial problems, study pressure and others. The options were mainly given based on the realistic situations of the boys in NSU. The first option was -study pressure; all students need to work hard, study regularly in NSU. They always remain busy with their studies and do not have enough free time.The next option was shortage of money. Money is a big issue in today’s competitive world and it is considered one of the most important facts in any relationship. It is not exceptional for the boys in NSU and they don’t want to spend too much money beyond their limitations. The thir d option was lack of time. The students always remain busy with their studies, classes, project and part time jobs. Some students might not have so much time to spend in vain. They are always in rush to finish their works on time. The last option was for those boys who did not want to have affair with girls during their study.But it was rare. The result of the options will be found from the following graph. [pic] If we look at the graph, 15%students said they did not have female friends for study pressure, 20% showed the reason of shortage of money and the rest 15% did not have enough time to continue affair, their lake of time was the reason for not having girlfriend. [pic] The idea about love Love is a central issue in most people’s lives and some times people may not know the right meaning about love. Their perspective may be different and every one can think about love in different way.The second question was asked that the boys had clear idea about love to make relations hip with any girl. [pic] From the graph, the opinions of the question will be clear. It was found that 20% said they had clear idea about love, 10% said that they did not have so much knowledge about love to make affair with any girl. The rest of the 20% gave opinion that it was not necessary to have clear idea about love, because everyone might have different feelings and thoughts to get involved in affair. [pic] Effect of money The importance of money in love was mentioned in the first question.Money has magical effect to start and continue an affair. There is a popular modern proverb â€Å" The thicker the money bag of boys, the deeper the love is of the girls†. So money has major impact on affair. Most of the boys in NSU strongly supported that proverb, as they do not have enough sources to earn money and to spend the money for their girlfriends. Money is mainly important for boys to treat, give precious gifts to their girlfriends. It is one of the strategies to impress g irl and to maintain social status. It is seen that boys always spend money when they have affair with a girl.At present this traditional way to impress girl has not been changed, in the survey it was found 40% boys strongly agreed with the impact of money on affair. Most of the students believed that it was not affordable for them to treat a girl in some prestigious and expensive restaurant or first food shop. They also gave opinion that they paid a lot of money for their education, so they were not supposed to pay extra money for maintaining femalefreind. If anyone had a girlfriend, he managed money in different ways. Only 5% believed that money did not have any effect on affair.The rest 5% answered money might have effect on affair occasionally not for always. So economical issue is considered as one of the important fact for the boys who think shortage of money is the main reason for having no girlfriend. [pic] From the graph the effectiveness of money is visible, so it can be sa id that money is one of the important factors on affair. [pic] What boys think about NSU girls? The research paper will mainly focus on the boys who don’t have girl friends in NSU. There was also a question what the boys thought about NSU girls. The options were mainly based on the different perspectives.First option was the NSU girls were not good for long time relationship. It was found some girls lost their attraction and they did not have so much patience to continue the relationship for a long time. The next option was they could only be good friends for their friendly qualities and behavior. The third option was that the girls hang out only for study benefits, it was often seen some girls mainly hang out with the boys to get the assignment, project done by the boys and they made good relationship only for study benefits. After the semester they were not as friendly as they before.It was also found that many girls were very rude and they did not want to have affair with any boys. Most of the boys thought that those girls did not value any one’s feelings and they never preferred the likeness of others at any cost. It will be clearer from the graph what boys actually think about NSU girls. [pic] From the pie chart, it has become obvious that the girls of NSU are not good for any long time relationship. The half of the boys (25%) agreed with that. But they can be good friends according the opinion of 10% boys. Other 10% boys gave different opinion; they said some girls hang out only for study benefits.The rest 5 % replied that a few girls did not value the feelings or likeness of any boy. So it is found that NSU girls are not good for any long time relationship according to the opinion of the boys. [pic] Necessity of having girlfriend in NSU There was also a question whether the boys thought that it was necessary having a female friend in NSU. Since boys and girls study together for a long time it is possible for them to get involved in affair. If we look at the graph it will be clear how many boys think to have affair with a girl in NSU. Their opinions related with the question will also visible. pic] Half of the students said that they might have girlfriend without hampering study. When any boys and girls have affair, there may be some emotional problems, which causes loosing concentration to study. As the students pay al lot of money for their studies and they never want to fail or getting lower grades in their courses. 25% boys wanted to have girlfriend without hampering their studies. Other 15% strictly said that it was not necessary to love any girl in NSU. Only 5% replied it was necessary having girlfriend and the rest 5% said that the boys could have only one girlfriend not more than one.It is found most of the boys prefer to have girlfriend without hampering their studies. [pic] Bad expereince about affair with NSU girls When people have any bad expereince of any thing in his life, he will never want to do the sa me thing again. If any boy has bad expereince about romantic relationship, he must try to avoid getting involved in relationship due to his previous expereince. Some boys may have bad experiences about relationship with NSU girls. It was also included in the questionnaire. The first option was about the heart breaking, there might be some facts that could break any boys’ heart.The second option was about those who did not have any bad expereince about relationship with NSU girls. The next option was the fact of being rejected. It was found in most cases that the majority of the boys were rejected and they suffered mentally for a long time. When any boy is rejected, it might be difficult for him to overcome his mental depression. It is a common fact in NSU that many boys have the pathetic expereince of being rejected. The following graph will show how many boys have bad expereince about relationship with NSU girls. [pic]From the bar graph, we can see that few students (10%) ha d heart broken expereince. The majority of the students (20%) did not have any bad expereince. Some boys were found having the expereince of being rejected; those 15% mainly did not get any response from the girls to get involved in affair. The rest of the students had other experiences. [pic] What boys do when they see any couple? It is found that most of the boys are without girlfriends in NSU, and few of them have girlfriends. What happened when the boys saw the couples and their reaction was asked in the questionnaire.It was found that most of the students did nothing when they saw any couple, they did not have any reaction and they took it normally. Few of the students were found that they admired, criticized and sometimes dreamed to be like them. It will be clear from the graph [pic] It is seen that 40% boys did nothing and they did not show any reaction. So when they saw any couple it seemed to be usual fact to the boys. A few of boys were found who admired or criticized when they saw any couple. Fantasies also worked in the boys who dreamed to be a couple with the girls whom they loved. pic] Feelings of boys without girlfriends The next question was about the most sensitive issue- the feelings of the boys without girl friends. Most of the boys feel loneliness†-an emotional and cognitive reaction to having fewer and less satisfying relationship than one desires. † Loneliness is accomplished by negative effect, including feelings of depression, anxiety, unhappiness, and dissatisfaction. The boys who did not have enough friends, they felt lonely without girl friends in NSU. Some boys do not bother responsibility in any kind of serious type of relationship like affair.Those boys may be happy without girlfriends because they do not have other responsibilities and restrictions. They are free from emotional bindings. A young boy without girlfriend may feel boring, he become tired for his monotonous life without the regular company of a charming gi rlfriend. It is usual fact for the young aged people; they always expect the company of opposite sex. Few boys may be found that they do not want to get involved in an affair. They may dislike having romance with any girl during their study. The reply of the boys is shown in the following graph. [pic]The bar graph shows that half of the boys (25%) replied they were free from all kinds of responsibilities in affair. They did not need to be worried about their duties to girlfriends. The other 15% felt the loneliness. Though they had friends, they expected the company of a girlfriend and the lack ness made them feel lonely. Only 5% felt boring in the condition without girlfriend and the rest 5% thought differently. They said that they were fine without girlfriends and they did not want to be involved in any close relationship with a girl in NSU. [pic] Passing time without girlfriendWhen a boy is involved in an affair with a girl, he usually passes time together and enjoys the every mom ent they are passing together. But the boys without girlfriends passed their time in different ways. When they are alone they pass the time in studying, Most of the boys without girlfriends pass their time chatting with friends. This gives them opportunity to pass time in an enjoyable way. It may fill the lack of the girlfriend’s company, and the boys do not feel loneliness. Some boys who did not have enough friends, they might feel loneliness and those boys passed the time walking alone outside the campus.Most of the boys without girlfriends do not want to be frustrated and they pass time according to their own choice. From the graph it will be clear by how most of the boys pass time without girlfriends. [pic] If we look at the graph, majority of the boys (35%) passed time by chatting with friends and enjoyed the company while they were with their friends. The other 10% students replied that they passed time by studying in library. A few of the boys (5%) passed time by brows ing Internet and mailing friends who live in abroad. From all the replies of the boys, it is visible that most of them enjoy their friend’s company to pass free time. pic] Facing problems without girlfriends When boys could not get involved in romantic relationship with the girls whom they loved, they (boys) were frustrated and passed through problematic life. The problem that they actually face is for loneliness. When any boy feels loneliness, he may be frustrated or depressed and it hampers his mental satisfactions. A boy may suffer more depression when a girl refuses him, he may be frustrated for his heart broken. He lost confidence or attraction to love when he found his dream did not come true, it might change his mentality and idea about love.When any boy proposes a girl, he must be self-confident but after the refusal he can loose his self-confidence and never want to propose any girl in future. In this way the boys may be dissatisfied with affair and they loose attrac tion to love. The options in the question focused the problems that boys faced without girlfriend. [pic] The graph is indicating that how many boys face problems when they don’t have girlfriends. 20% of the boys felt the problems of requiring regular company of a girl. 15% replied that they were often frustrated and dissatisfied with their condition without girlfriends.The other 10% said that they were loosing confidence when any girl refused them, and the rest 5% answered that they were loosing attraction to love. [pic] Future desire to have girlfriend The boys who are now without girlfriends may have wish to get involved in affair with a girl in future. The last question was about the future planning of boys to make any girl as girlfriend in future, it actually depended on some several conditions. Every body wants to find out the similarities from others to continue a relationship. Similarities are more important than repeated exposure.When any boy finds similar mentality, choices with a girl, he becomes emotionally weak to her. They always look for a girl who has all kinds of qualities that the boys are looking for. Some students do not prefer girlfriends in student life and they never want to make girlfriends in future. Sometimes it actually depends on the situation if the boys are capable to continue relationship. Most of the boys are afraid to get involved in affair due to family restriction. If the boys get support from the parents, they may be involved in romantic relationship with girls.They will try to do that when there is no family restriction. [pic] Since the research paper is based on the opinion of the boys without girlfriends, there was also given two open questions to write down how they coped with the situation and whether they actually preferred the condition without girlfriends. Many boys gave different opinions and expressed feelings when they had no girlfriends, they passed life with bad expereince if they were rejected or cheated by any girl. It might have impact on a boy’s mind when he would not get the girl whom he loved.From the replies of the boys it is also seen that some of the boys are fine because they don’t have any extra responsibilities for a particular girl as the boys have no romantic relation with any girl. [pic] Conclusion When life itself does not come to a halt and any one does not stop breathing, than there is no being upset in being upset for not having girlfriend and jeopardizing their own life. Actually this is the age to study and to build them up and there will always be a better one for waiting. Most of the boys in NSU are young and this is the stage to prepare them for the future.Their entire future mainly depends on how they pass their young age and how much they can concentrate in study. When any student can overcome all his problems and pay attention to study he must be successful in his life, he won’t be afraid to face any problems that he may come across in future. Most of the boys are without girlfriend in NSU, it can give them mental dissatisfaction for the want of company. The reasons and conditions without girlfriends may be different, but the important thing is not to take the condition without girlfriends seriously.So if the boys think their life is boring and they are loosing confidence due to frustration, it will be harmful to them in future. No one can progress without self-confidence. If any boy has problems without girlfriend, he should try to overcome the depression by any means to keep him free from all kinds of emotional and psychological problems. It will be beneficial for their own future. This is the age for having fun not getting into serious mental depression. They should look at the bright side of not having girlfriends; they spend money and time in enjoying games, eating out with friends, and camping.

Saturday, January 4, 2020

Essay on Sustainability and Integrated Reporting - 1869 Words

EXECUTIVE SUMMARY The purpose of this report is to identify and analyse what it means to be a sustainable business, how to report for it, and the cost/benefits of integrated reporting. By using Woolworths as an example of what to expect and the outcomes of their progress I dissect the strategy Woolworths adopted in attempting to implement sustainability into their every day-to-day operations and through doing so have resulted in a conclusion with a recommendation for Coolworths. Sustainability will require heavy investment in the short term, however with the correct approach, attitude, and strategy, investments into sustainability will pay for themselves in the long run and furthermore allow us a solid foundation for further†¦show more content†¦There are four main stakeholders in Woolworths, customers, employees, shareholders and suppliers. Woolworths has established a customer insights department that plays a key role in identifying customer needs and then taking action in attempt to greater satisfy the ever changing needs of their customers. Customer immersion programs also allow management to view the company from a customer’s point of view to further feedback on the company’s performance. Employees are given incentives and benefits to perform to their very best. Woolworths employs a retention strategy that conducts engagement surveys to identify and evaluate employee difficulties or issues. For shareholders, engagement is governed by the Corporations Act 2011; financial statements and other reporting information is released to the general public and shareholders in accordance to the law. Furthermore an annual general meeting takes place for shareholders to voice opinions and ask any questions they may have. Finally, suppliers are also given an annual general meeting situated in each capital city to discuss and relay Woolworths’ business strategy. A quarterly newsletter is issued to suppliers, ‘Trading Partner News’. Furthermore, Woolworths already offers a $100,000 grant to a supplier for their sustainable product, process, or packaging. STRATEGY IMPLEMENTATION In implementing the strategy itself, a number of issues arise, in particular the public and privateShow MoreRelatedSustainability And Integrated Financial Reporting Of Australian List Firms2376 Words   |  10 PagesContemporary Issues in Accounting M ACCT 5015 Major Assignment Sustainability and Integrated Financial Reporting of Australian List Firms (In Energy Sector: Santos, AGL and Origin) 7th October 2014 SP 5 Yue Wang 110130421 Executive Summary This report provides an analysis and evaluation of Sustainability Report for financial year (FY) 2013 of three Australian leading list energy companies: Santos, AGL and Origin. These three firms will be taken into the comparison by analyzingRead MoreIntegrated Reporting And Non Financial Information1749 Words   |  7 Pagesâ€Æ' Contents Introduction to Integrated Reporting 2 Importance of Integrated Reporting 2 Summary of Findings on AGL integrated reporting 3 Mandatory of Integrated Reporting 4 Conclusion 5 Reference 6 â€Æ' Introduction to Integrated Reporting An Integrated report is a brief statement issued by an organization that includes financial and non-financial information regarding the organization’s strategy, governance, performance and prospects with the view of explaining the formation of value in the shortRead MoreThe International Integrated Reporting Council Essay1613 Words   |  7 PagesIntroduction This essay has been requested by the one of the Big 4 accounting firms in New Zealand, in which they include Deloitte, Price Waterhouse Coopers, KPMG and Ernst and Young to prepare a contextual essay in relation to Integrated Reporting (). In this document, it will pay specific attention to explaining what is , it’s emergence and deliver a reasonable judgment as to whether it should develop the new form of regulated accounting practice in New Zealand within the next 5 years for KPMGRead MoreFrameworks In Greenwashing913 Words   |  4 Pagesthrough sustainability reporting (Klettner, Clarke Boersma 2014; Soderstrom 2013). Accordingly, there has been an increase in organisations’ claiming their voluntary commitment to the international standards and frameworks for corporate sustainability – namely, the United Nations Global Compact (UNGC) and the Global Reporting Initiative (GRI)’s sustainability reporting guidelines (Klettner, Clarke Boersma 2014; Milne Gray 2013). According to Benn, Dunphy Griffiths’ (2014) sustainability phaseRead MoreContribution Of Accountancy On Sustainable Development1485 Words   |  6 Pagesspare the world†, said Peter Bakker, the Chief Executive of of the World Business Council for Sustainable Development. The idea of sustainability includes working in a way that assesses an association s effects on the planet, its kin and what has to come. A developing number of bookkeeping scholastics have been looking into social and ecological, or sustainability bookkeeping and revealing for more than three decades and PhD understudies are pulled in to it in (moderately) high numbers. For quiteRead MoreGlobal Female Poverty and Sustainability Efforts1529 Words   |  6 PagesWith the world going to International Accounting Standards, poverty reduction is part of the sustainability efforts. It is suggested by (Sumner, 2005) that globalization of the worlds market economies is a root cause of increasing feminization poverty everywhere. The worlds poverty is mostly with women and minority groups, making gender and diversity a big part of sustainability. Sustainable development is meeting the needs of the present without compromising the ability of future generations toRead MoreSustainability Reporting Of The United States1672 Words   |  7 PagesAbstract Sustainability reporting in the United States is still a work in progress. While more countries around the world are requiring companies to report the effects of their business activities as part of their annual report, this practice is still voluntary in the US. Even though sustainability reporting is not required, companies generally disclose sustainable information on their websites or through social media. Being social responsible builds a certain type of bond that brings internal andRead MoreBalanced Scorecard Measures That Drive Performance1512 Words   |  7 Pagesfrom a sustainability perspective, the original BSC does not â€Å"encompass all stakeholder expectations.†(Huang et al. 2014, p.20) and is primarily used for measuring internal and external performance. (Hubbard 2009, p.179) Thus, the Sustainability Balanced Scorecard (SBSC) is built upon the original BSC but includes the additional domains of social and environmental performance, as to, â€Å"address strat egic orientation sustainable development.† (Rae 2011, p.31) The new perspective can be integrated modularlyRead MoreThe Theory Provided By Magarey1617 Words   |  7 PagesThe theory provided by Magarey (2012) indicates that there are several elements in this article associated with this research question: a. The revolution is that integrated reporting provides assistance for the company to prepare the financial and non-financial reporting together for the stakeholders, which makes the company to consider the long term goal of the company (i.e., Hillman Keim 2001). b. The IR enhances the involvement of stakeholders, it creates the most effective and transparentRead MoreSustainability Analysis And Reporting System Essay1747 Words   |  7 PagesCorporate sustainability is the capacity of a business to operate for long-term by creating shareholder value and managing risks derived from economic, environmental and social developments. For this purpose, companies need an appropriate system for the evaluation and measurement of their own performance towards stakeholders and for the communication of results achieved. According to Perrini Tencati (2006), a company can creates value if it adopts managerial approach based on sustainability. It means